About the SWA
The principal functions of the SWA are:
- To protect the integrity of Scotch Whisky worldwide
- To promote responsible attitudes to alcohol consumption
- To secure fair and equal access to international markets
- To tackle tax discrimination and secure appropriate regulation
of the industry
- To promote Scotch Whisky as a quality product made from natural
- To represent the industry's interests at governmental level
both at home and abroad
The SWA can trace its origins back to October 1912. The original
organisation, the Wine & Spirit Brand Association changed
its name to the Whisky Association in 1917 which in turn became the
SWA in 1940.
The SWA has two offices, the principal office in Edinburgh and
an office in London.