The Scotch Whisky Association (SWA)
promotes, protects and represents the interests of the industry in
Scotland and around the world. Scotch Whisky can only be made
in Scotland, but is recognised internationally. It's an
iconic, high quality product worth £4.23bn in annual exports.
The Scotch Whisky Association (SWA) is the trade association for the industry. Its 51 members account for more than 90% of production and sales of Scotch Whisky.
Scotch Whisky represents a quarter of the UK’s Food and Drink exports. Do you know how many million cases of Scotch Whisky are exported every year?
Promoting the industry worldwide is one of the SWA's top priorities. It also works hard to inform policy decisions and ensure the industry is represented at parliaments in the UK and overseas.
The SWA protects Scotch Whisky worldwide. It takes legal and administrative action to protect Scotch from misleading products. At any one time, it has around 70 legal cases in courts around the world and hundreds of ongoing investigations.
Scotch Whisky distillers are closely tied to the environment. Their products are uniquely influenced by the supply of natural raw materials, water, location and climate.
Scotch Whisky is the world’s number one internationally traded spirit drink. Over 90% of sales take place in its 200 export markets.
Scotch Whisky is a complex industry, closely interwined with the environment and supply chain.
Consumed responsibly, alcohol is fully compatible with a balanced and healthy lifestyle. But regular abuse can lead to serious health and social harms.